February 1, 2010
Olade and Brad Wilk
Olade accepted into five Whole Foods regions. Launching in April, Olade will be on the shelf in over 200 Whole Foods stores in the Rocky Mountain, Southern California, Southwest, Northeast, South and Florida regions. Brad Wilk, drummer for Rage Against the Machine and Olade founder, will be making store appearances in NYC February 16-20, Dallas March 18-20 and Boulder/Denver March 23-28.
September 9, 2009
Olade in Whole Foods
Olade gives exclusive distribution to Whole Foods in the Rocky Mountain region. OFB negotiated a 6 month exclusive deal with Tadd Overstreet, the regional coordinator for the 30 stores in CO, NM, UT, KS and MO. Heavy emphasis will be placed on in store demos and appearances by Brad Wilk, Olade founder and drummer for Rage Against the Machine.
September 8, 2009
Tera's Whey in Whole Foods
Tera’s Whey was accepted into 8 of the 11 Whole Foods regions. The Southwest, Mid Atlantic, North Atlantic, Rocky Mountain, North East, Northern California and Southern Pacific regions will be launching the Tera’s Whey organic whey proteins January 4, 2010.
September 4, 2009
Goddess Garden Wins at 2009 Naturally Boulder
Goddess Garden win the 2009 Naturally Boulder pitch slam contest and will receive a one year OFB consulting package to help expand distribution of their organic sun screen line.
July 24, 2009
Olade launches 6 new flavors or organic, stevia sweetened, electrolyte enhanced juice beverages.
The line up includes Lemon, Lemon Ginger, Tropical, Strawberry, Cranberry and Pomegranate. Olade entered into a Co-Branding agreement with Wisdom Natural Brands to supply their SweetLeaf Sweetener TM for the Olade family of products.
June 15, 2009
OFB hires Olivia Pendelton as Associate Brand Manager
Based in Boulder, CO Olivia will responsible for brand management of the Olade account. Miss Pendelton is a recent graduate of the University of CO with a Bachelor of Science in Business Administration with an emphasis in marketing and finance.
April 6, 2009
OFB hires Paul Wieneke as Western Regional Sales Manager
Based in Seattle, WA Paul will be responsible for all sales and sales management in AZ, CA, NV, ID, OR, AK and WA. Mr. Wieneke’s background includes sales positions with Organic Valley, Choice Organic Teas and French Meadow Bakery.
March 5-8, 2009
Olade launches 6 new flavors or organic, stevia sweetened, electrolyte enhanced juice beverages.
Visit OFB and select clients at Anaheim, CA tradeshow: 3rd Street Chai Booth #3019, Bellwether Farms #5732, Eldorado Springs #5812, Nairn’s Oatcakes #3588, Raw Revolution #3588, Sunshine Burger #5465, Teatulia #5207, Olade #5160.
February 20, 2009
Whole Foods selects new Sunshine Burger items
Whole Foods Market announced today they have selected have two new item Sunshine Burger items – the Organic Breakfast and Organic Falafel Patties, to be rolled out national in May of 2009. These items are the newest product developments to complement Sunshine’s fastest growing meat alternatives.
February 18, 2009
Ola Beverage Company retains OFB
Olade is the vision of Brad Wilk. As the drummer for Rage Against the Machine, nothing prepared Brad for the challenges he would face when he was diagnosed with type-1 diabetes….OFB will focus its initial sales efforts in the western states.
February 16, 2009
Mark Dusza podcast
Episode 1: Associate Editor, Cara Hopkins of the Natural Foods Merchandiser, talks with Mark Dusza, president and founder of Boulder-based Organic Food Brokers about…
December 1, 2008
OFB hires Rebecca Ellis as Central Regional Sales Manager
Based in Austin, TX, Becky will be responsible for sales and sales management of a regional broker network from TX to MN. Miss Ellis is a former 17-year veteran of Whole Foods where she held multiple management positions in the SW region.
September 4, 2008
Eldorado Artesian Springs Retains OFB
Eldorado Artesian Springs, Inc. (OTCBB: ELDO) today announced that it has retained Organic Food Brokers to expand the Company's distribution throughout the Rocky Mountain Region and to the West Coast.
